{"id":2173,"date":"2025-09-09T05:46:47","date_gmt":"2025-09-09T05:46:47","guid":{"rendered":"https:\/\/enhence.nl\/blog\/new-direction-introducing-enhence\/"},"modified":"2025-09-09T08:51:16","modified_gmt":"2025-09-09T08:51:16","slug":"new-direction-introducing-enhence","status":"publish","type":"post","link":"https:\/\/enhence.nl\/en\/blog\/new-direction-introducing-enhence\/","title":{"rendered":"New Direction: Introducing Enhence"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:600px;--awb-max-height:350px;--awb-margin-bottom:5px;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:58.33%;\" ><iframe title=\"YouTube video player 1\" src=\"https:\/\/www.youtube.com\/embed\/tBrNrN5ovvA?wmode=transparent&autoplay=0\" width=\"600\" height=\"350\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><div class=\"fusion-text fusion-text-1\"><h2>The Trigger: fragmentation and need for focus<\/h2>\n<p>Due to the wide range of activities, Sloterplas Management&#8217;s specialties became increasingly overshadowed. It was challenging to formulate a sharp and distinctive positioning that did justice to the organization&#8217;s strengths. The need for focus and a clear brand identity became increasingly apparent.<\/p>\n<h2>The approach: careful steps and focus<\/h2>\n<p>By analyzing how the market experienced the brand and mapping all activities, it became clear that focus was needed. The result: a separate brand identity for the digital marketing branch, with clear positioning and image.<\/p>\n<h2>The Result: Enhence \u2013 partner in marketing tech<\/h2>\n<p>Enhence is the new face of Sloterplas Management&#8217;s digital marketing activities. A brand with a clear promise: marketing that really works.<\/p>\n<p>Enhence helps SMEs grow through digital marketing technology, smart data analysis, and measurable results. No lengthy plans, but a pragmatic approach, structure, and practical execution. Enhence combines strategy, implementation, and execution so companies don&#8217;t just get a plan, but see immediate results.<\/p>\n<p>With over twenty years of experience in marketing technology, strategy, and entrepreneurship, Enhence is the pragmatic partner for SMEs looking to elevate their marketing.<\/p>\n<p><em>&#8220;With Enhence, we offer SMEs exactly what they need: structure, focus, and marketing that delivers visible results&#8221;<\/em>, says Jessica, founder of Enhence.<\/p>\n<h3>About Sloterplas Management<\/h3>\n<p><a href=\"https:\/\/sloterplas-management.nl\/\" target=\"_blank\" rel=\"noopener\">Sloterplas Management<\/a> BV was founded in 2016 and has developed into a versatile company with activities in Construction Management, Security Solutions, Digital Marketing and Leisure. Several brands now operate under the Sloterplas Management umbrella: <a href=\"https:\/\/enhence.nl\/en\/\" target=\"_blank\" rel=\"noopener\">Enhence<\/a>, <a href=\"https:\/\/flexplekhaarlem.nl\/\" target=\"_blank\" rel=\"noopener\">Flexplek Haarlem<\/a> and <a href=\"https:\/\/solosounds.nl\/\" target=\"_blank\" rel=\"noopener\">SoloSounds<\/a>.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":1562,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-2173","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ongecategoriseerd"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>New Direction: Introducing Enhence - Enhence<\/title>\n<meta name=\"description\" content=\"Enhence helps SMEs grow with marketing tech, smart data analysis and measurable results. 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